Areas we Serve
Across Wisconsin, our teams serve affordable, stable markets with responsive service, proactive support, and professional oversight. Investors build durable portfolios with dedicated local experts backed by the institutional strength of PURE HomeRiver.
Hudson
Learn More
Hudson
- New Richmond
- Prescott
- River Falls
- Somerset
Milwaukee
Anchored by finance, insurance, healthcare, and advanced manufacturing, Milwaukee offers a diversified economy and a deep, affordable rental market. Investors benefit from steady demand and strong price-to-rent ratios supported by employers like Northwestern Mutual and Advocate Aurora Health.
Madison
Powered by state government, the flagship university, and a fast-growing technology sector, Madison pairs stable employment with high resident quality. Investors find dependable occupancy and a highly educated resident base supported by anchors like the University of Wisconsin-Madison and Epic Systems.
Green Bay
Anchored by food processing, paper and packaging, and regional healthcare, Green Bay delivers a steady, affordable rental market. Investors benefit from reliable occupancy and healthy yields supported by employers like Schreiber Foods and Bellin Health.
Wisconsin Licensing and Local Leadership
PURE HomeRiver Property Management of Wisconsin is supported by the dedicated licensing, oversight, and local leadership behind our work. This section brings those details into one place, from state disclosures and professional affiliations to the brokers responsible in each local market.
Professional Affiliations
Industry memberships, accreditations, and professional affiliations tied to the team serving market.
Wisconsin Local Leadership
Anna Javellana
Operations Manager
Twin Cities Office
Wisconsin Regulatory Landscape
Wisconsin regulations emphasize clear property rights and defined timelines. Investors should understand how statewide rules govern security deposits, notices, habitability, and the eviction process before managing day-to-day operations.
Statewide Framework
Wisconsin Statutes Chapter 704 and the state’s administrative rental code set a consistent statewide baseline for deposits, notices, habitability, and lease enforcement. These rules standardize daily compliance and support efficient, lawful operations.
Local Overlays
Local rent control is prohibited statewide, so compliance centers on property condition and municipal codes rather than rent regulation. No Wisconsin locality has rent control, which keeps the operating framework consistent across every market.
Chapter 704 and Rental Rate Preemption
Wisconsin Statutes Chapter 704 governs residential leasing statewide, and Section 66.1015 prohibits any city, village, town, or county from regulating the rent charged for a residential dwelling. For investors, this means pricing follows the market and compliance focuses on deposits, notices, and habitability rather than rent caps.
Section 704.28 and Security Deposits
Wisconsin sets no cap on security deposit amounts but requires the deposit, less any properly documented withholdings, to be returned within 21 days after the tenancy ends. Precise move-in records and disciplined accounting protect both the investment and the resident relationship.
Section 704.17 and Eviction Notices
For nonpayment of rent, Wisconsin requires a five-day notice to pay rent or vacate, with a right to cure, before terminating a periodic tenancy or a lease of one year or less. Exact notice and timing are essential, and our local teams manage each step to keep possession actions lawful and efficient.
The PURE HomeRiver Difference in Wisconsin
PURE HomeRiver Property Management of Wisconsin provides the reliable operations and local market knowledge investors need across the state’s affordable, stable markets. We deliver the professional oversight you need while making property ownership simple and satisfying.
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